June 16th is not an ordinary day in Ireland. On this day every year a celebration takes place where the life of Irish writer James Joyce is commemorated by his fans. The event was invented in 1954 and since then it has become so popular that today it is celebrated in many countries worldwide, but nowhere so brilliantly as, of course, in Ireland and especially in Dublin.
The celebration includes an huge range of cultural activities, but the main one and the most representative consists in spending the day in the same way the characters from Ulises (a novel by J.Joyce) did. So people eat the same food, wear the same clothes, speak like the characters... And in Dublin, where the story takes places, people even follow the itinerary covered by Leopold Bloom, the main character, from whom the celebration took its name.
Sources:
http://blogs.elpais.com/juan_cruz/2012/06/bloomsday.html
http://www.infoplease.com/spot/bloomsday.html
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